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Discover Quote-to-Cash: Create Sales and Revenue Efficiencies, Fast

Start Date:3/23/2017

Start Time:11:00 AM PDT

Duration:45 minutes

Abstract:

It’s a customer-centric world. And the ability to accommodate your buyer’s needs in today’s digital landscape requires more than a simple tweaking of your internal processes; it requires total transformation of the way you go from Quote-to-Cash. Most enterprises are still reliant on manual, siloed processes. Work takes place across separate departments, which each utilizes its own tech stack and critical customer data flows from inbox to CRM, to applications to ERP. Microsoft and Apttus are working to eliminate these silos and allow your business to function as seamlessly as the world around you. In this webinar, you’ll learn how to:

• Eliminate detrimental departmental silos & transform sales with an integrated Quote-to-Cash process across your channels

• Improve customer sat & increase cross-sell & upsell opportunities by gaining a 360-degree view of the customer

• Master your entire revenue-generation process to sell more intelligently, outsell competitors, and raise your performance in the marketplace

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Speakers

Ben Allen

VP & GM, Quote to Cash
Apttus


Ben Allen is Vice President and General Manager of Quote to Cash at Apttus, the category defining Quote-to-Cash application company. He is responsible for go-to-market activities across the company's CPQ, Contract Management, Revenue Management and E-Commerce process automation applications as well as the Behavior and Machine Learning products. Ben has been with Apttus since 2013. Before Apttus, Ben spent over a decade as a technology investor for various alternative investment vehicles.

Kristin Fleek

Director Product Marketing
Microsoft Dynamics 365 - Microsoft

Kristin Fleek has held several leadership and individual contributor positions at Great Plains and Microsoft, since her career shift from the Education sector. In her current role, Kristin is focused on the US market’s Business Applications Strategy across customer segments to drive the health of the business and fiscal year targets, working with campaign and segment marketing leads as well as partner team and sales team leaders to ensure the right plays, offers, and programs are in place. Kristin is a graduate of Concorida College (B.A. degree) , a member of the CMO Council and Internet Marketing Association, proud wife and mother of two active sons (9 and 11), and pursuing her Taekwondo Black Belt in her spare time

Sponsors

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